Communications

Excellent internal and external communications will advance a nonprofit’s mission, inspire its stakeholders, and increase its impact. Every nonprofit should aspire to engage stakeholders with impactful communications. Effective communications also help to ensure public trust in the organization. Internal communication is essential to motivate, inform, and counsel employees and volunteers and to set the stage for excellent external communication. External communications are necessary to: attract and retain stakeholders; raise public awareness; and increase understanding, commitment, and funding for the organization.

Excerpt from, Principles & Practices for Nonprofit Excellence in Colorado.

Communications Toolkit

To support our Principles & Practices for Nonprofit Excellence in Coloradowe have created supporting materials to help you and your organization better understand key principles, update or create essential policies and have an assessment for each of our principle areas. The communications toolkit contains information about how to communicate to your clients, boards and a special emphasis on working with the media. You can download the toolkit below split up into 3 sections:

  • Part 1: The Toolkit - provides in-depth information about each of the Principles and Practices and an assessment to see if your organization is meeting each principle and practice.
  • Part 2: FAQs - provides answers to some of the most commonly questions.
  • Part 3: Samples - provides sample policies and documents that can be used to create or update your own.

Crisis Communications Toolkit

Planning ahead can reduce the stress or avert additional harm when the unthinkable happens. A crisis communications plan outlines key spokespeople, messages and delivery to help you, your staff and clients deal better with a crisis.

Social Media Toolkit

The proliferation of mobile technology and increased internet access has led to new and greater online communities. Nonprofits can use social media to connect with their clients, donors and partners and harness greater networks than ever before.